The Explosion of Conscious Media

New Report Unveils Conscious Media Ecosystem and Its Impact on Popular Consciousness

NEW YORK, NY–(Marketwire – Feb 12, 2013) – sparks & honey, a next generation cultural identification agency, along with premier Conscious Media content provider GaiamTV.com, today released a new report detailing the explosive growth and continued integration of Conscious Media into mainstream media and culture.

The study, titled “The Explosion of Conscious Media,” reveals that an astonishing 100 million people in the U.S. are already tuning into Conscious Media — defined as content that combines spiritual and scientific concepts to inspire awakening and awareness, drawing from both eastern and western traditions. The sparks & honey/GaiamTV.com report identifies who is consuming Conscious Media, where it can be found and the cultural shifts driving its adoption.

“The explosive demand for Conscious Media is not simply a topic of conversation, but rather a new way of thinking,” said Patricia Karpas, Gaiam TV Senior Vice President, Strategic Partnerships. “GaiamTV.com’s collection of Conscious Media uses the power of conversation, videos and documentaries to raise awareness and provide new perspectives. GaiamTV.com is thrilled to be ahead of the curve in creating, aggregating and curating content in this important category. We are fully committed to bringing more Conscious Media to our audiences.”

Using sparks & honey’s proprietary trend-spotting methodology, the report involved in-depth content analysis, Conscious Media expert interviews and the study of more than 1,800 consciousness influencers including Deepak Chopra, Eckhart Tolle and Jay Weidner.

The study expects the expansion of Conscious Media to prompt rapid growth in audience interest, inciting the marketplace to respond with more compelling conscious content over the next five years.

The start of 2013 has already begun to demonstrate this growing popularity. Just last month, The Huffington Post used the Consumer Electronics Show (CES) to launch a website and app named“GPS for the Soul” to utilize mind-and-body wellness techniques to combat stress, and prominent holistic health guru Deepak Chopra introduced his new meditation device, Dreamweaver, onCONAN.

 

sparks & honey CEO and Founder Terry Young said, “Pairing our unique approach to identifying emerging cultural trends with Gaiam TV’s inherent understanding of the Conscious Media movement has allowed us to deliver a roadmap for brands to deeply connect with consumers and pursue conscious business principles.”

For a detailed look at sparks & honey and Gaiam TV’s findings, “The Explosion of Conscious Media” is available for download at http://whitepaper.gaiamtv.com.

About Gaiam TV
GaiamTV.com (www.gaiamtv.com) is a streaming video subscription service that offers exclusive streaming of over 5,000 films, documentaries and original programs dedicated to Conscious Media, personal growth and spirituality, featuring renowned luminaries like Deepak Chopra, Wayne Dyer, the Dalai Lama and more. It is available for $9.95 a month with a free 10-day trial. Along with its inspirational content, GaiamTV.com also features the world’s largest online library of yoga, fitness and wellness videos in its Active & Well category, featuring renowned instructors like Rodney Yee, Jillian Michaels, Seane Corn and Mari Winsor. In addition, GaiamTV.com offers original interviews with shows like Beyond Belief with George NooryGaiam Open Minds and Healing Matrix with Regina Meredith and Gaiam Inspirations with Lisa Garr. GaiamTV.com is available on Roku, iPad and iPhone. GaiamTV.com is a division of Gaiam, Inc. For more information, visitwww.GaiamTV.com.

About GAIAM, Inc.
Gaiam, Inc. is a leading producer and marketer of lifestyle media and fitness accessories. With a wide distribution network that consists of retail doors, store within stores, a digital distribution platform and 10 million direct customers, Gaiam is dedicated to providing solutions for the many facets of healthy and eco-conscious living. The company dominates the health and wellness category and releases non-theatrical programming focused on family entertainment and Conscious Media. In addition, Gaiam has exclusive licensing agreements with Discovery Communications and other licensing partners.

Bhutan: First Country with Completely Organic Farming

By shunning all but organic farming techniques, the Himalayan state will cement its status as a paradigm of sustainability

– John Vidal and Annie Kelly for the guardian

MDG : Bhutan : farmers transplanting rice shoots into rice paddies in Paro valley,

Already an overwhelmingly agrarian state,

Bhutan is aiming to become the world’s first completely organic country. Photograph: Alamy

Bhutan plans to become the first country in the world to turn its agriculture completely organic, banning the sales of pesticides and herbicides and relying on its own animals and farm waste for fertilisers.

But rather than accept that this will mean farmers of the small Himalayan kingdom of around 1.2m people (according to Pema Gyamtsho, Bhutan’s minister of agriculture and forests; the World Bank estimates it at around 740,000) will be able to grow less food, the government expects them to be able to grow more – and to export increasing amounts of high quality niche foods to neighbouring India, China and other countries.

The decision to go organic was both practical and philosophical, said Gyamtsho, in Delhi for the annual sustainable development conference last week. “Ours is a mountainous terrain. When we use chemicals they don’t stay where we use them, they impact the water and plants. We say that we need to consider all the environment. Most of our farm practices are traditional farming, so we are largely organic anyway.

“But we are Buddhists, too, and we believe in living in harmony with nature. Animals have the right to live, we like to to see plants happy and insects happy,” he said.

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Craft – Learning Traditional Folk Skills

Handmade Brooms

Nestled in the Appalachian Mountains of North Carolina, the John C. Campbell Folk School has been keeping traditional folk skills alive since 1925.  They offer hundreds of weeklong and weekend classes, year-round, for adults in: craft, art, music, dance, cooking, gardening, nature studies, photography and writing.

Check them out here  https://www.folkschool.org/  and empower yourself!

1-800-365-5724

Commonly heard:

“Very cool place with lots of talented people, beautiful art, and great scenery! Highly Recommended”

“I am 26 and I have gone 3 times now. It usually takes me a year to save up enough money for the week and the trip but I have never been disappointed. This past year I was in their work/study program and it changed my life! I am planning on applying for their 4 month host position and it is my goal to find a job close enough to move there and get a chance to take more classes! The accommodations make you feel as if you never left home and you will truly make life long friends.”

“The surrounding hills and greenery of the farmhouses and the campus are relaxing and conducive to creativity. The Scandinavian folk school style suits me with their morning walks in the woods, song and story telling before breakfast, serious working atmosphere in the classes, visits to local studios, folk dance evenings, and of course their very good food. Give it a try.”

from the Shaker Oval Basket Class
Mill House at John C. Campbell Folk School

Fear can be erased from the brain before its memory has been formed

Brian Dodson for gizmag –

An old saying tells us not to dwell on an unpleasant event. A new clinical study suggests the saying has both psychological and neurological support for its validity. Along with his advisors, Thomas Ågren – a doctoral candidate in psychology at Uppsala University in Sweden – has shown that it is possible to erase newly formed emotional memories from the human brain.

There are two forms (at least) of memory, short-term and long-term. Short-term memory keeps a very small amount of information, about the seven digits of a telephone number, at your fingertips for a brief period – typically less than a minute. Long-term memory, on the other hand, seems to store nearly unlimited amounts of information for years or decades.

A long-term memory of an experience, however, is not formed immediately upon the fading of the experience from short-term memory. The information is slowly consolidated into long-term (potentially lifelong) storage over time. This is why some drugs or experiences (such as a concussion) are associated with a period of amnesia – their effects stop the consolidation process cold, so the memory is lost.

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Dark matter scaffolding of universe detected for the first time

A filament of dark matter has been directly detected between the galaxy clusters Abell 222 and Abell 223. The blue shading and yellow contour lines represent the density of matter.
Image credit: Jörg Dietrich, U-M Department of Physics

ANN ARBOR, Mich.— Scientists have, for the first time, directly detected part of the invisible dark matter skeleton of the universe, where more than half of all matter is believed to reside.

The discovery, led by a University of Michigan physics researcher, confirms a key prediction in the prevailing theory of how the universe’s current web-like structure evolved.

The map of the known universe shows that most galaxies are organized into clusters, but some galaxies are situated along filaments that connect the clusters. Cosmologists have theorized that dark matter undergirds those filaments, which serve as highways of sorts, guiding galaxies toward the gravitational pull of the massive clusters. Dark matter’s contribution had been predicted with computer simulations, and its shape had been roughed out based on the distribution of the galaxies. But no one had directly detected it until now.

“We found the dark matter filaments. For the first time, we can see them,” said Jörg Dietrich, a physics research fellow in the University of Michigan College of Literature, Science and the Arts. Dietrich is first author of a paper on the findings published online in Nature and to appear in the July 12 print edition.

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World leaders lost sight of their urgent purpose!



WWF Rio+20 closing statement (via World Wildlife Fund)

Rio de Janeiro, Brazil (21 June 2012) – With negotiations at an end, WWF Director General Jim Leape today issued the following closing statement about the Rio+20 summit: “This was a conference about life: about future generations; about the forests, oceans, rivers and lakes that we all depend on…

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PERMACULTURE & PEAK OIL:



PERMACULTURE & PEAK OIL: Beyond ‘Sustainability’ (via http://www.occupymonsanto360.org)

David Holmgren is co-originator (with Bill Mollison) of the permaculture concept and author of the recent book, PERMACULTURE: Principles and Pathways Beyond Sustainability. He talks about the need to move beyond the lulling hope that ‘green tech’ breakthroughs will allow world-wide ‘sustainable…

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Remote Viewing the Future



Ramtha’s School Of Enlightenment Students Glimpse The Future (via PR Newswire)

YELM, Wash., May 10, 2012 /PRNewswire/ — At a remote-viewing exercise for advanced students earlier this year, students from Ramtha’s School of Enlightenment were asked to record their impressions while looking at the backs of nine large manila envelopes.  Images of the Big Ben monument in London…

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Volunteer Abroad



Vacation with A Purpose: Volunteer Abroad with Smaller Earth (via Ecopreneurist)

What if you can travel in your gap year, get intimate with a new country and culture while doing social good and honing your skills? Yup, you can have it all. Volunteering abroad with Smaller Earth is a great way to spend your vacation dollars, get off the beaten path and explore real communities…

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Travel the World for Free?



The Ultimate Travel Deal: The World for Free (via Tales Told From The Road)

We’re Trained to Chase “Deals” Companies that step out of line with this approach do so at their peril. J.C. Penny learned this lesson the hard way after scrapping its 600-odd special sales promotions per year in favor of an “everyday low prices” scheme. Its customers, trained like Pavlov…

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